ConvertKit founder Nathan Barry published a Twitter thread where he indicated that his company Convertkit is about to cross $100m in total revenue. In the thread, Nathan shares the failures and successes he has had in business.
Nathan Barry’s success story
- The first business Nathan started was Shoestring (a web hosting company). Nathan says he did not get any customer nor generate any revenue but learnt a lot about WordPress.
- Shop208 (a social network for businesses in Boise area). The platform was built on WordPress and BuddyPress. Only 200 users joined the platform. The platform did not generate any revenue.
- OneMotion (A web app for sign language interpreting agencies). Generated only $300 in revenue from one client only.
- Legend Themes (a WordPress Themes platform). He sold two themes for $70 and abandoned the business over worries that the market was oversaturated. He however notes that it was a ridiculous idea to conclude that themes market was oversaturated in 2009.
- OneVoice (iOS app built for kids with non-verbal autism). The business generated $50,000+ in revenue for a period of over 4 years.
- Fluent (iOS flashcards app). It generated $75 in revenue.
- Commit (habit tracking app). It generated $20,000+ in revenue.
- iOS Design Weekly (email newsletter ). It generated $0 in revenue.
- The App Design Handbook (iOS app design resource book). It generated $20,000+ in revenue.
- Designing Web Applications (design web applications book). It generated $200,000+ in revenue.
The 11th and his most successful investment was ConvertKit (an email marketing platform used by thousands of creatives. The business has so far generated $84 million in revenue.
Nathan concludes the thread by saying that it is okay if your first product fails. “Earning a living online is a combination of a thousand little skills that take time to learn. The only thing you can control is to create every day for a long time. Stay consistent, keep learning, and you’ll eventually win“.
Here is the original Twitter thread.