Top 23 Email Marketing WordPress Plugins (Free)

What follows is a list of the top 23 Email Marketing WordPress plugins used for creating email subscription opt in forms, newsletters, campaigns and integration with various email marketing services.

Criteria of Ranking: The email marketing list below is arranged according to the number of plugin installs as at 6th July 2020.

1. MC4WP: Mailchimp for WordPress

MC4WP, Mailchimp for WordPress plugin
MC4WP/Photo
  • Plugin Download Page: mailchimp for wp
  • Creator: ibericode.com
  • Used for: Creating Mailchimp Email List Subscription Forms.
  • Size: 979 kb
  • Rating: 4.8 (of 1262 reviews)
  • Number of Installation: 1+ Million

2. Marketing Toolkit by OptinMonster

Marketing Toolkit by OptinMonster
OptinMonster/Photo
  • Plugin WordPress page: optinmonster
  • Creator: optinmonster.com
  • Used for: Creating Email Subscription Pop Up Forms. It can also be used to create sidebar, inline, targeted, and woocommerce forms. Has a free and paid version.
  • Size: 3.7 MB
  • Rating: 4.3 (of 219 reviews)
  • Installations: 900,000+

3. Newsletter plugin

Newsletter
  • Plugin WordPress page: newsletter
  • Creator: thenewsletterplugin.com
  • Used for: Creating Email Marketing System in your WordPress Dashboard. It performs functions like Creating Subscription forms, Creating Drag and Drop Campaign Templates, Sending Newsletters, Importing Subscribers, Storing Subscriber Lists e.t.c It has a free and premium version.
  • Size: 4 MB
  • Rating: 4.6 (of 906 reviews)
  • Installations: 300,000+

4. Popup Builder: Pop up Subscription and Newsletter

Popup Builder
  • Plugin WordPress page: popup builder
  • Creator: sygnoos.com
  • Used for: Creating and sending newsletters, creating pop subscription forms and email list.
  • Size: 1.5 MB
  • Rating: 4.8
  • Installations: 200,000+

5. MailPoet: email and Nesletters

mailpoet for email subscriptions and newsletters
  • Plugin WordPress page: mailpoet
  • Creator: mailpoet.com
  • Used for: Building Email Lists through subscription forms and sending newsletters in WordPress admin.
  • Size: 7.4 MB
  • Rating: 4.6 (of 818 reviews)

6. SendGrid Plugin (official)

SendGrid wordpress plugin
  • Plugin WordPress page: sendgrid email delivery simplified
  • Creator: sendgrid.com
  • Used for: Integrating WordPress Blog with Sendgrid Email Delivery Service. It can also be used for creating SendGrid Subscription forms.
  • Size: 1.2 MB
  • Rating: 3 (of 71 reviews
  • Installations: 100,000+

7. MailChimp List Subscribe Form (official)

Mailchimp signup form for WordPress/
  • Plugin WordPress Page: mailchimp
  • Creator: mailchimp.com
  • Used for: Adding Mailchimp Subscriber List Sign up Form
  • Size: 523 kb
  • Rating: 2.8 (of 70 reviews)
  • Installation: 100,000+

8. Email Subscribers and Newsletter

Email Subscribers and Newsletter
  • Plugin WordPress page: email subscribers
  • Creator: icegram.com
  • Used for: Creating Email Marketing System in Your WordPress Admin.
  • Size: 1.4 MB
  • Rating: 4.6 (of 800 reviews)
  • Installation: 100,000+

9. Contact Form 7 Extension For Mailchimp

Contact Form 7 Mailchimp integration WordPress Plugin
  • Plugin WordPress page: contact form 7 mailchimp extension/
  • Creator: renzojohnson.com
  • Used For: Integrating Contact Form 7 with Mailchimp.
  • Size: 142 kb
  • Rating: 4.3 (of 145 reviews)
  • Installations: 100,000+

10. HubSpot WordPress Plugin (official)

Official HubSpot WordPress Plugin
  • Plugin WordPress page: leadin
  • Creator: hubspot.com
  • Used for: Creating Live chats, email newsletters, Creating subscription forms and popups and managing wp contacts with Hubsport CRM.
  • Size: 1.1 mb
  • Rating: 4.5 (of 140 reviews)
  • Installation: 100,000+

11. GoDaddy Email Marketing (Official)

GoDaddy Email Marketing WordPress Plugin

12. Hustle Marketing Plugin

Hustle Marketing WordPress Plugin
  • Plugin WordPress page: wordpress popup
  • Creator: wpmudev.org
  • Used for: Building email lists with subscription opt in forms. Integrates with top email marketing services like Mailchimp, Aweber, Convertkit, Drip e.t.c
  • Size: 4.3 MB
  • Rating: 4.4 (of 734 reviews)
  • Installation: 80,000+

13. Sendinblue Newsletter Plugin (Official)

Sendinblue WordPress Plugin
  • Plugin WordPress page: mailin
  • Creator: sendinblue.com
  • Used for: Creating Subscription forms, Contact Lists, Newsletters, Transactional Emails, Marketing Automation and SMTP for Sendinblue
  • Size: 2.8 MB
  • Rating: 4.5 (of 99 reviews)
  • Installation: 50,000+

14. Constant Contant Forms (official)

constant contact WordPress plugi
  • Plugin WordPress page: constant contact forms
  • Creator: constantcontact.com
  • Used for: Creating Email Subscription Forms. It can be used with or without a constant contact account. If you have a constant contact account, email lists will be stored in constant contact.
  • Size: 3.4 mb
  • Rating: 3 (of 58 reviews)
  • Installation: 40,000+

15. Lead Generation Plugin by Icegram

Lead Generation Plugin by Icegram
  • Plugin WordPress page: icegram
  • Creator: icegram.com
  • Used For: Creating Popup subscription forms. It integrates with email marketing platforms like Mailchimp, constant contact, Aweber, Infusionsoft e.tc
  • Size: 693 kb
  • Rating: 4.7 (of 311 Reviews)
  • Installation: 40,000+

16. Subscribe 2: Email Subscription forms and Newsletter

Subscribe 2 for creating Email Subscription forms and Newsletter
  • Plugin WordPress page: subscribe2
  • creator: getwemail.io
  • Used for: Creating an Email Marketing system in WordPress admin with ability to collect subscribers through opt in forms, create email list, send newsletters and track engagement.
  • Size: 158 kb
  • Rating: 3.5 (of 111 reviews)
  • Installation: 40,000+

17. ActiveCampaign Plugin (Official)

ActiveCampaign wordpress plugin

18. MailChimp Forms by MailMunch

MailChimp Forms by MailMunch
  • Plugin WordPress Name: Mailchimp forms by mailmunch
  • Creator: mailmunch.com  
  • Used for: Creating Email Subscription forms for Mailchimp email lists.
  • Size: 275 kb
  • Rating: 4.6 (of 353 reviews)
  • Installation: 40,000+

19. MailerLite Sign Up Forms (Official)

MailerLite Sign Up Forms wordpress Plugin
  • Plugin WordPress page: official mailerlite sign-up forms
  • Creator: mailerlite.com
  • Used For: for creating sign up forms for Mailerlit email list. Sign up forms can be placed in Widget, Pages or Posts.
  • Size: 2.3 MB
  • Rating: 4.1 (of 12 reviews)
  • Installation: 30,000+

20. WP Subscribe

WP Subscribe mythemeshop wordpress plugin
  • Plugin WordPress page: wp subscribe
  • Creator: mythemeshop.com
  • Used for: Creating Email Subscription Forms that integrate with Google Feedburner, Aweber and Mailchimp.
  • Size: 65.1 kb (the most lightweight free plugin that does not slow your website load speed).
  • Rating: 4 (of 23 reviews)
  • Installation: 30,000+

21. WP WooCommerce Mailchimp

WooCommerce Mailchimp integration plugin
  • Plugin WordPress page: woocommerce mailchimp
  • Creator: saintsystems.com
  • Used for: Adding Woocommerce customers to your mailchimp email list.
  • Size: 660 kb
  • Rating: 4.2 (of 33 reviews)
  • Installation: 20,000+ 

22. GetResponse for WordPress (Official)

GetResponse WordPress plugin
  • Plugin WordPress page: Getresponse Integration
  • Creator: getresponse.com
  • Used for: Creating Landing Pages and Subscription forms for Getresponse email list.
  • Size: 448 kb
  • Rating: 3.3 (of 32 reviews)
  • Installation: 10,000+

23. Giveaways and Contests by RafflePress

Giveaways and Contests email subscription by RafflePress
  • Plugin WordPress name: Rafflepress
  • Creator: rafflepress.com
  • Used for: Growing email subscriber list through giveaways and contests. Collect email address from people who join contests and giveaways.
  • Size: 2.3 MB
  • Rating: 3.6 (of 18 reviews)
  • Installation: 10,000+

Image Source: Images associated with each plugin listed above were downloaded from their linked WordPress Page. Featured image WordPress logo is a property of WordPress.org.

Important: Plugin Size, Rating and installations figures were updated on 6th July 2020. The figures might vary depending on when you install the plugin.

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